The future of cosmetics is here. In 2024, the industry is evolving. The focus is on innovative ingredients and sustainable practices. These are shaping consumer preferences. In this post, we will definitely explore the popular cosmetic ingredients used by leading brands in 2024, as well as the anticipated trends for 2025.
Cosmetology has long been renowned for its commitment to innovation, and this will be even more evident in the upcoming year—it's going to be a game-changer! The main trends will focus on utilizing the latest scientific advancements to enhance the effectiveness of products in amazing new ways!
We're going to see a lot more manufacturers implementing biotechnology, using ingredients derived from fermentation and cellular technologies! This means we can look forward to more active formulas that will accelerate the skin's regeneration process!
Particular attention will be given to the development of products with high concentrations of components that actively promote collagen production and skin hydration. These products have been top sellers for years, and it's easy to see why! Check out our "Collagen" collection on the website to explore the amazing benefits these products have to offer!
It's so inspiring to see that some cosmetic products are already incorporating more complex ingredients, such as plant stem cells or fermented extracts, which offer higher bioavailability.
In 2025, the beauty approach will continue to evolve in an exciting green direction, embracing natural components and sustainability. It's not just about maintaining your skin health — it's about making a positive impact on the environment, too!
Korean manufacturers, for example, are leading the charge in this area, stating that they will increasingly use ingredients sourced from plants and marine ecosystems, such as algae, flower extracts, and oils, as these ingredients help hydrate the skin, restore the protective barrier, and improve its texture.
We've got lots of Korean brands on our site, like DENEB, ExoCoBio, Soonsu, and many more!
There will also be a strong focus on developing products with minimal artificial additives, which will reduce the risk of irritation and make skincare safer for the skin. Natural ingredients providing protection from negative environmental factors will be used more frequently in formulations. This aligns with the expectations of modern consumers, who seek to care for their skin and support an environmentally responsible approach in their choice of cosmetics.
Recent years have seen a clear trend towards creating more multifunctional products. This is set to continue with hyaluronic acid products, such as Hyaluronic Acid 3% and peptide-based formulations like Merikit Multi Peptide Ampoule 50ml , which will become even more popular as they not only provide intense hydration but also help the skin combat external irritants.
Multifunctional products will be a key focus, offering simple, streamlined skincare solutions. Moisturizing creams with SPF and anti-aging serums are already a popular combination!
They're going to become even more sought-after, and you can be sure we'll keep a close eye on this trend.